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Press

For More Information, Contact:
Michelle Nino
Director, Corp. Communications
Activision, Inc.
(310) 255-2508
mnino@activision.com

For Information on id Software, Contact:
Mike Mantarro/Wendy Zaas
The Bohle Company
(310) 785-0515, Ext. 237/205
mike@bohle.com / wendy@bohle.com

ID SOFTWARE'S DOOM FOR GAME BOY® ADVANCE SHIPS TO RETAIL

SANTA MONICA, Calif. - Nov. 5, 2001 -- Do you remember your first time? The lights were low, your adrenaline was pumping and you were scared stiff. Now you can relive the nightmare wherever you go with the release of DOOM® for the Game Boy® Advance from id SoftwareTM and Activision, Inc. (Nasdaq: ATVI). DOOM is rated "T" for Teen by the ESRB and carries a suggested retail price of $39.99.

Developed by id Software and David A. Palmer Productions, DOOM for the Game Boy Advance delivers the same nonstop action and immersive 3-D thrills of the legendary PC game in a go-anywhere form factor. Packed with labyrinthine levels and hordes of hellish enemies, DOOM supports single and 2 - 4 person multiplayer action in Cooperative or Deathmatch modes via the Game Boy® Advance Game Link® cable.

"Who says you can't take it with you?" said Todd Hollenshead, CEO, id Software. "DOOM for the Game Boy Advance gives gamers the legendary action and intense multiplayer capabilities of the original, right in the palm of their hands."

DOOM challenges gamers to assume the role of a lone Space Marine who must rid a Martian moon of an army of gruesome, hell-spawned creatures that have invaded it. Equipped with an explosive arsenal of weapons including Chainguns, Plasma Rifles and Rocket Launchers, players will face off against demons and opponents through 24 enormous single-player levels and eight dedicated multiplayer maps. In addition, players can team up with a friend and blast through DOOM's maze of levels with a friend in cooperative mode.

About id Software

id - Freud's primal part of the human psyche and one of the hottest game shops on Earth - has been rocking the gaming world from Mesquite, Texas since 1991. As a renowned leader in the industry, id Software forged such frenetic titles as Wolfenstein 3D®, DOOM®, DOOM IITM, QUAKE® and QUAKE IITM. With intense graphics and mind-blowing action, id's games have helped redefine the modern video game, continually setting industry standards for technology and gameplay. And, in keeping with tradition, id Software has amplified the world of adrenaline pumping 3-D gaming with the release of their latest action titles, QUAKE III ArenaTM and QUAKE III: Team ArenaTM. id's advanced QUAKE III Arena engine is leading the next revolution in 3-D interactive games with both single and multiplayer technology. Check out more about id Software at www.idsoftware.com.

About Activision

Headquartered in Santa Monica, Calif., Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted revenues of $620 million for the fiscal year ended March 31, 2001.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Japan, Australia, and the Netherlands. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

The statements contained in this release that are not historical facts are "forward-looking statements." The Company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. These important factors, and other factors that could affect Activision, are described in Activision's Annual Report on Form 10-K for the fiscal year ended March 31, 2001, which was filed with the United States Securities and Exchange Commission. Readers of this press release are referred to such filings.

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© 2001 Id Software, Inc. All rights reserved. Published and distributed by Activision Publishing, Inc. under license. Wolfenstein 3D, Return to Castle Wolfenstein, DOOM, QUAKE, QUAKE II, QUAKE III Arena, QUAKE III: Team Arena, and the id Software name are either registered trademarks or trademarks of Id Software, Inc. in the United States and/or other countries. Activision is a registered trademark of Activision, Inc. and its affiliates. All other trademarks and trade names are the property of their respective owners.

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